Billboard: Epic could drop Fifth Harmony & push Camila Dec 21, 2016 15:36:32 GMT -8
Post by Unit Sky on Dec 21, 2016 15:36:32 GMT -8
But right now, five girls and their various representatives (three of the five have their own attorneys and lawyer Dina LaPolt represents the group) are dealing with a very cold December. Between the 18th of the month (a day the four girls understood to be Cabello's last with the group, while a source in the Cabello camp claims it only marked the end of their commitments on this album cycle and "did not mean that she wanted to withdraw from the band”) and the end of the year, when Epic's option for a third album by Fifth Harmony comes up, Harmonizers' entire universe could be upended.
Fifth Harmony has sold 424,000 albums in the U.S. to date, but its debut full-length set, Reflection, moved twice as many units as their most recent album, 7/27, so the metrics don't exactly point to a sure thing either. From the label's perspective, even on the heels of three top 40 hits, to put out a new Fifth Harmony album is an expensive endeavor and a risky one. The safer bet for Epic might be to throw its weight behind Cabello as tomorrow's star. (Also worth noting: On the same week when their internal drama went public, Fifth Harmony's latest single, "That's My Girl,” dropped out of the Hot 100 and its spins at top 40 radio were cut in half, signaling that the plug may have been pulled on further promotion of the song.)
yikes at camila killing 5H for her own career. if they pull the plug on 5H, she's definitely going to lose most of that fanbase that would have forgave her if the first single is good (similar to zayn and pillowtalk).
EDIT: I want to add some other notable bits
-camila was working on a solo album most of 2016, had studio dates booked through January
-single could come as early as march/april and an album in summer
-camila wanted the group to take hiatus for her to drop her projects and 4h wasn't having it
-epic is endorsing all her studio sessions and her project entirely
-camila may have had an ally in dinah at times but it was mostly 4h vs camila is promo/release/career arguments
-there was an idea to look for a camila replacement in a reality tv show (like P**sycat dolls) but that was shot down
-simon cowell advocated for camila to stay one more album but eventually gave into supporting camila leaving
-all 5h girls are individually signed to 5h the group but camila is also signed on another deal with epic for herself